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Effective Patient Communication Starts with Social Media
Advice on How to Create a Social Media Plan that Engages Your Patients and Protects Your Revenue
By Rita Zamora
By Rita Zamora
As the Coronavirus pandemic continues to have an outsized impact on dentistry, HuFriedyGroup has been at the forefront of providing infection prevention solutions to help dental professionals and clinicians get back to work safely.
As dental practices are starting to reopen, it’s critical that all aspects of a practice’s infection prevention protocol are up to date. While practices have been proactively communicating to patients about new processes around PPE usage, patient in-out procedures, and the like, some areas may remain overlooked. This is particularly true of waterline maintenance – a critical but sometimes neglected element of infection prevention.
By Dr. John A. Molinari, PhD
There is a famous quote by David Brooks that states, "Almost every successful person begins with two beliefs: the future can be better than the present, and I have the power to make it so." There is no doubt that this idea is extraordinarily relevant for dentistry. But listen, nobody is saying it’s going to be easy. The amount of professional and personal anxiety has never been higher. As humans, we simply have to acknowledge that.
With the COVID-19 pandemic causing unprecedented disruption to everyday life around the globe, there is a lot of uncertainty around what happens next and what to do to stay proactive and prepared.
As of this writing, the novel respiratory illness coronavirus disease 2019 (referred to popularly as simply “coronavirus” and abbreviated as COVID-19) has spread to over 150 countries around the globe.
If you've been watching the news you know that infection prevention is top of mind. Moreover, it’s still flu season, and the CDC estimates that there have been between 32 and 45 million cases of the flu from October through the third week in February.
Running a dental office takes a lot of work, and whether it’s a private practice or part of a dental service organization (DSO), finding ways to save time, maximize efficiency, and see more patients is a universal objective. Although all practices are different and face unique challenges, one common issue is optimal instrument management.
You wake up. You stumble downstairs. You start the coffee. You feed the dog. You glance at your email on your smartphone. You’ve acted out this routine so many times, you could do it with your eyes closed (well, maybe not that last part about checking your phone).